S1 E22 Why is the App Development Business still a Growing Business – with Daniel Hafner aka “Dapper Dan the App Man”

Today's guest is Daniel Hafner, Company Owner at Dapper Mobile Apps.  Dan started out building apps with zero ability to write a single line of code, yet somehow figured out how to build an entire app development business! He works with high-level coaches, content creators and entrepreneurs to put their idea into a tangible, sleek and scalable app model.

KEY HIGHLIGHTS 
[01:28] Is the app development business still a growing business?  

 [03:33] What is your business model?  

[06:00] What are the differences and why would people prefer an app instead of a mobile website?   

[10:23] Why would people have their own app? Do they get an ROI? 

[14:20] How do they use the app? Is it to get clients? Or does it support their main business? 

[17:40] How do you manage everything?   

[18:35] What is the thing that you liked the most about your business? 

[22:40] Do you have standard analytics standard KPIs that you have in your apps? Is there something else that that you measure?   

[27:00] Do you spend time on social media for your business and if yes, via which channel? 

NOTABLE QUOTES 

 “A website is almost a passive means of communication.” 

  “Social media is literally the most powerful free marketing tool that has ever existed.” 

  RESOURCES 

 Mobile Domination Podcast  

 CONNECT 

 LinkedIn: https://www.linkedin.com/in/dan-hafner-35066a39/ 

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About the author, Joeri Billast

Fractional CMO and AI Visibility Strategist. Author of The Future CMO, endorsed by Philip Kotler. Host of the Web3 CMO Stories podcast and founder of the Sintra Synergies retreat.

Joeri Billast

About the author

Joeri Billast

Joeri Billast is a Fractional CMO and AI Visibility Strategist based in Sintra, near Lisbon. He is the author of The Future CMO, endorsed by Philip Kotler, and hosts Web3 CMO Stories. The Library is where he publishes his articles, interviews and briefings.

Want to see more of my articles in Google? Add webdrie.net as a preferred source.